StreetFilms

LOOKing to Make Cycling Safer in NYC (2:40)

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Last week, the LOOK campaign - which aims to educate the public about bike safety - was launched in Union Square. In an unprecedented collaboration, the NYC Bicycle Coalition, the City Departments of Transportation, Health & Police, the NYC Taxi and Limousine Commission, the Triple AAA, and the Office of the Public Advocate all endorsed the campaign.

StreetFilms personally loves the ads appearing in TimeOutNY and New York Magazine as well as city bus shelters. They are creative and handsome; they stop you in your tracks.

The LOOK campaign ads were created pro-bono by Publicis in Seattle.

Filed by Nick Whitaker under Janette Sadik-Khan, Paul Steely White, Traffic Enforcement, Bicycling, streetfilms

7 Comments
(latest by Good things and Better things « Zaftig Girl on a Bike)

PARK(ing) Day NYC 2007 (6:22)

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National PARK(ing) Day was a huge hit here in NYC where Transportation Alternatives & The Trust for Public Land organized a of group of motley advocates in liberating parking spaces to open green areas for city residents to enjoy. Last year, NYC had just one spot, but this year nearly two dozen were sponsored across the city - ranging from a mini-gym on Bedford Avenue in Brooklyn to a tribal village (complete with tee pee!) on Manhattan’s West Side.

Most amazing was the overwhelmingly positive response the event received. Residents, tourists, commuters, and drivers (yes drivers!) were seen voicing approval. Peds relished the chance to take a seat or diddle their feet in fresh sod. Some ate pizza. Yum!

Related StreetFilms:
T.A. Parking Spot Squat (June 2006)
Rebar PARK(ing) Day 2006 (September 21, 2006)

Filed by Clarence Eckerson, Jr. under Paul Steely White, Transportation Alternatives, New York City, Street Art/Theater, Livable Streets, Quality of Life, streetfilms

28 Comments
(latest by Gregory)

T.A. Century 2007 (3:19)

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Another year, another gorgeous day for the Transportation Alternatives New York City Century ride!

Here’s our montage-o-rama of this year’s version which featured 6,000 riders riding distances ranging from 15 to 100 miles. The fabulous routes - which are dominated by greenways, waterfront riding and low-traffic streets - wow even the most experienced cyclists and show how attainable even some of the farthest reaches of Brooklyn, Queens, and The Bronx are by bike…if you have the right route.