This spring, Transportation Alternatives launched a program to promote safe cycling throughout the five boroughs. Bin Feng Zheng, 23, works for this program as an NYC Bicycle Ambassador. Bin started riding a bike just two years ago, so he knows all about the challenges of learning to ride. He's also tri-lingual -- speaking Chinese and [...]
Biking Rules, the new bicycling campaign hosted by Transportation Alternatives, is sponsoring a video and photo PSA competition and the call for submissions is now open. The campaign outlines several suggestions on how to lead by example when riding your bicycle. So, with a little inspiration from an old Bike Snob NYC post, this PSA addresses one of the Street Codes called "Ride Right" meaning, ride in the direction of traffic.
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