Donald Shoup, author of The High Cost of Free Parking, "the right price is the lowest price you can charge and still have one or two spaces available on each block." Depending on the demand for parking at a given location, the right price could be higher or lower than the static prices you see at traditional meters. You need a dynamic system that adjusts the price based on demand.
3 Posts Tagged as: Donald Shoup
Dr. Donald Shoup illustrates with toy cars and a table-sized model of NYC streets the benefits of proper parking pricing.
According to Dr. Shoup, reforming "free parking" policies will lead to a better pedestrian environment, cleaner streets, less pollution and safer downtown shopping districts. Here is part of our interview with him.